New Perspective Senior Living began with a story. A story about a family that wanted the very best for their loved one, Betty. Yet, while they desired the best care for Betty they weren’t able to find it. Through their quest, they realized other families were searching for the same thing. Something that, at the time, did not exist—a place where their loved one could successfully age with dignity and purpose.
In 1998, New Perspective Senior Living was born as a family-owned company of retirement communities in Illinois, Minnesota, North Dakota, and Wisconsin. Our foundational belief—that all seniors deserve to Live Life on Purpose®—was forged from their personal experience and is the bedrock of how we operate today.